Sprout
Thursday, January 31st, 2008
Tune in to our live internet TV station! (This is a test of Mogulus Studio - Live Internet Video Broadcasting)
EPInteractiv wanted to do something out of the ordinary this year for Halloween, and we didn’t have to look far for inspiration. One of our Flash ninjas, Mike Gowan, wears the exact same thing to work every single day (an outfit which consists of dark blue jeans, a black t-shirt, and “the hat”). We couldn’t resist but to mimic this impressive attire choice. Happy Gowan Day!
[kml_flashembed movie="http://video.google.com/googleplayer.swf?docid=-2506519406135694757" width="448" height="365" wmode="transparent" /]
I’ve had the pleasure of playing on Erwin-Penland’s softball team this season. Last week the undefeated Bombers (currently 9-0 regular season) faced the Greenville Drive’s own staff team at West End Field in a fundraiser game benefiting Spinx Charities. (The Drive is a Single-A affiliate of the Boston Red Sox and the stadium is a newly-built replica of Fenway Park, complete with its very own “Green Monster.”)
Somehow I managed to get to first base, which was a wonder in itself, considering the baselines were about 1/3 of a football field in length. But what I witnessed from first base went down in Greenville history.
Rich Cutter, EPInteractiv’s own Creative Director, stepped up to the plate. The pitcher lobbed the first ball in his direction. Leveraging every inch of his daunting 6′7″ stature, Rich fervidly swung the bat, but hit nothing more than the breeze. “Steeee-rrrriiii-ke two!” yelled the umpire. (Apparently, in charity game rules, you start with one strike on your count)
The pressure was on. The pitcher tossed the last ball, gliding through the air full of potential for either failure or fame.
I saw the ball soar into the air. Hesitantly I advanced halfway to second base, prepared to make my escape back to first, should the center fielder manage to stop the ball. But there was no need for hesitation.
That’s right, our very own Rich Cutter rocketed a softball over the Green Monster!
Every day at work I realize how much talent surrounds me. But last Wednesday night, as I rounded the bases and crossed home plate, I knew it more than ever.
Congratulations, Rich!
[kml_flashembed movie="http://www.youtube.com/v/x66lV7GOcNU" width="425" height="350" wmode="transparent" /]Lee LeFever at CommonCraft has posted a series of great videos that help explain some common Web 2.0 concepts in plain English. These are great primers for individuals interested in adopting these tools into their marketing mix. the one above is Social Bookmarking in Plain English, others in this series include:
Thanks to Charlene Li for introducing these to me.
No game of buzzword bingo would be complete without the term “Web 2.0.” However, as much of a cliche as it may be, it is one of the most important terms that a corporate marketer should understand. So while the web is chock-full of definitions for this term, the following article illustrates an interpretation designed specifically for the corporate marketer.
So, lets get to it. Web 2.0 means one thing, “accessibility.” Accessibility in this regards comes in 3 varieties:
1. Making yourself accessible to others.
2. Making your audience accessible to you.
3. Making your audience accessible to each other.
Simple enough right? It is basically what the web was designed to do in the first place. The recent movement and buzz around the term has just been a refocus on the web’s original intent. So lets dive into each a little deeper and see how each of these concepts manifest themselves as marketing tactics and strategies.
We are looking for another developer to come join our team.
What you’ll be asked to do:
We are always on the lookout for talented people who love the web and want to be part of a growing organization. Think your skills match up with one of the positions below? Send us your resume, links to some of your work, links to some work that you like, and let us know what makes you… well, you.
Think you have another set of skills that you would like to bring to the table. Let us know, we are happy to check out what you’ve got.